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Large Language Model Optimization

LLMO agency

seraif is an LLMO agency for companies in German-speaking markets and beyond. It makes sure language models such as ChatGPT, Claude and Perplexity know your company, describe it correctly and recommend it.

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01Services

Services of the LLMO agency seraif

A language model answers from two sources, from the knowledge it gained in training and from a web search at the moment of the question. seraif works on both.

01 · Entity

Unambiguous company data

A model can only recommend what it can clearly attribute. seraif makes sure name, services and location are described the same way everywhere.

  • Facts page
  • Organisation and person schema
  • Consistent profiles
  • Directory entries aligned
  • Correction of misinformation
02 · Training knowledge

Presence in public sources

What many reputable sources say about a company is more likely to end up in the knowledge of future models. seraif builds this presence in trade media, lists and podcasts.

  • Trade articles
  • Provider lists
  • Podcasts and interviews
  • Own studies
  • Digital PR
03 · Web search

Hits in live search

With web search, ChatGPT retrieves dozens of pages for a provider question. seraif makes sure your pages are found and read.

  • Service pages for search terms
  • Answer-first structure
  • Access for OAI-SearchBot
  • Indexing in Bing and Google
  • IndexNow
04 · Monitoring

Answers in view

seraif regularly asks the models about your company and your industry. This shows whether mentions increase and whether the description is right.

  • Brand and provider questions
  • Several models
  • Description and tone
  • Competitors
  • Monthly report
02Method

How a language model picks providers

In the seraif measurement on 31 October 2026, ChatGPT answered 20 of 22 German-language questions with a web search. For the other two it answered from its trained knowledge or asked back.

With web search, ChatGPT pulled between 15 and 51 results per question. A company that does not appear in this search is missing from the answer.

When asked directly about a company, however, ChatGPT relies on the company's own website. LLMO therefore takes care of both, a reliable description on your own site and hits in the provider search.

03Results

Result in ChatGPT

Asked for a Google Discover expert, ChatGPT lists Moritz Serif first, as the screenshot shows.

Asked who Moritz Serif is, ChatGPT describes him, translated from German, as “a German journalist, SEO/GEO and AI consultant from Ludwigshafen am Rhein” (query of 31 October 2026).

Screenshot from ChatGPT: Moritz Serif is the first name in the answer about Google Discover experts
CHATGPT.COM · RECOMMENDATION
04About seraif

Who is behind seraif?

seraif belongs to Moritz Serif, a trained journalist and SEO. Eight years of newsroom work for outlets such as NDR, Funke and Axel Springer shape his work for AI systems.

At one publisher, 13.2 million clicks in twelve months came together under his responsibility, via Google Discover and news boxes.

About AmazonAxel SpringerBerliner ZeitungFunkeIppen DigitalNDRt-online
Moritz Serif, founder of seraif
MORITZ SERIF · FOUNDER OF SERAIF
05Testimonials

Client experiences with seraif

Amazon

“Moritz helped us enormously in optimising our GEO strategy. His knowledge of the news world and his ability to understand our perspective and challenges precisely were outstanding.”

Catalina Geib
Catalina GeibPolicy and Press Comms Manager, Amazon
Stimme Mediengruppe

“Moritz comes from the newsroom, and you can tell in his SEO work. In an SEO audit he showed us where we were giving away traffic potential. He put his finger on the sore spot, and that is exactly what moved us forward, including on Google Discover.”

Markus Merz
Markus MerzHead of Digital / Deputy Editor-in-Chief, Stimme Mediengruppe
06Target groups

LLMO for B2B, retail and services

LLMO pays off for companies whose customers use language models like a search engine.

Four examples

  1. B2B providers – Companies whose purchasing team has ChatGPT draw up supplier lists
  2. Software vendors – Tools that should appear in comparison questions in Claude or ChatGPT
  3. Retail – Brands and shops a model should name as a buying recommendation
  4. Local services – Practices, law firms and businesses with regional customers
07Investment

Pricing of the LLMO agency seraif

Four levels at fixed prices cover the path from the first check to ongoing support.

Level 0 · Entry

Quick check

free

In a free call you see how language models describe your company today and which providers they prefer.

Level 1 · Analysis

Deep-dive analysis

€3,500–5,000 one-off

The analysis shows why models do not name your company and orders the measures for six months. You can also implement the plan yourself.

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Level 2 · Retainer

Growth

from €5,000/month

seraif handles AI search, SEO and AI agents on an ongoing basis. You get monthly prompt reporting, measurement up to the enquiry and changes at no additional cost.

Level 3 · Enterprise

Market leadership

from €10,000/month

Designed for several brands, markets or languages, with approval workflows and compliance documentation. €10,000 to €20,000 a month is typical.

08Process

Starting with the LLMO agency seraif

01

AI Recommendation Check

Four details are enough, then seraif checks live how ChatGPT, Perplexity and Google AI respond to your company. The check is free.

02

Free initial call

The 45-minute call with Moritz Serif covers the check result. Together you choose the level that matches your goals.

03

Proposal and start

The proposal lists services, timeline and costs. As soon as you accept, work begins.

09FAQ

Frequently asked questions about LLMO agencies

LLMO stands for Large Language Model Optimization, the optimisation for language models such as ChatGPT or Claude. The goal is for a model to know a company, describe it correctly and recommend it for matching questions.

In practice LLMO and GEO mean almost the same, LLMO emphasises the language model and GEO the generative search. Anyone comparing which agency does LLMO will therefore often find the same providers under both terms.

Nobody can do so directly, because the providers decide what they train their models on. Indirectly, a strong presence in public sources helps, because models learn from such texts.

seraif checks ChatGPT, Claude and Perplexity as well as the AI features of Google Search. Which models your customers use is clarified in the initial call.

When ChatGPT gives wrong information about your company, seraif traces the source of the statement and has it corrected there. Typical places are your own website, directories and old articles.

Next step

Your company in language models

In 45 minutes Moritz Serif shows how ChatGPT and other models see your company today.

Or request the AI Recommendation Check first?