How much does a GEO audit cost?
A GEO audit at seraif costs €3,500 to €5,000 one-off, more for a larger scope. GEO here stands for generative engine optimization, visibility in ChatGPT, Perplexity and Google AI, not for geodata or location analysis. The audit by the AI search agency of Moritz Serif shows why AI systems do not name your company and what to do. Whether you need it is shown beforehand by the free check.
Or start with the free AI Recommendation Check?
How much does the GEO audit cost at seraif?
The audit is the analysis level in the seraif model. Before it comes the free check; after it, implementation follows on request.
AI Recommendation Check
The status check with a results call: where you stand in AI answers and whom the systems name instead.
GEO audit
Root-cause analysis and a prioritised roadmap for six months, usable without us.
Audit with several units
Several brands, markets or languages bring their own customer questions, sources and competitors. The price follows the scope and is stated in the proposal.
Growth
The full chain: AI search, SEO and AI agents. Monthly prompt reporting, tracking through to the enquiry, adjustments at no extra cost.
What is in the GEO audit?
Whom do the AI systems name?
A set of the questions your customers ask runs through ChatGPT, Perplexity and Google AI. The audit records who is named, how often and with what reasoning.
What do they cite from?
Every mention has a source: trade media, directories, comparison portals or the provider's website. The audit shows which sources shape your industry and where you are missing.
Does the AI understand who you are?
Company data, structured data, about page, answer pages and crawler access, compared with the competitors named. This is where most of the quickly fixable causes lie.
What first, what next?
The results become a prioritised roadmap for six months, ordered by impact and effort, with owners and sequence. Moritz Serif presents it personally.
What does the price depend on?
Within the range of €3,500 to €5,000, the scope of the examination decides. Five factors determine it, and they are fixed after the initial call.
The audit goes above the range when several brands, markets or languages are added. In any case you receive a proposal with a fixed price.
Five factors
- Number of customer questions. A product with a few core questions is examined faster than a portfolio of thirty services.
- Competitors in AI answers. The more providers the systems name, the more sources there are to compare.
- Size of the website. Answer pages, company data and technology are examined individually in the audit.
- Existing third-party sources. Trade media, portals and directories that mention your company are evaluated.
- Markets, brands and languages. Every additional unit is its own examination package.
What does the audit deliver for you?
Afterwards you know whom the AI systems recommend for your customer questions, why not you, and which measures change that. The goal is the recommendation in the AI answer, right where customers compare providers today, before they google.
What such a recommendation looks like, ChatGPT shows in its own case: it names Moritz Serif, the owner of seraif, first when users ask who is an expert for Google Discover. The path there began with the same analysis the audit performs for your company.
Who is behind seraif?
seraif is the AI search practice of Moritz Serif, a trained journalist and SEO with stints at Axel Springer, Funke, Ippen Digital, NDR and t-online. For one publisher he built 13.2 million clicks in twelve months, via Google Discover and news boxes.
ChatGPT names him first when users ask for a Google Discover expert. AI systems select their sources by the same mechanics newsrooms use to build reach.
What do clients say about seraif?
Amazon“Moritz helped us enormously in optimising our GEO strategy. His knowledge of the news world and his ability to understand our perspective and challenges precisely were outstanding.”
Catalina GeibPolicy and Press Comms Manager, Amazon
How do you get to the audit?
AI Recommendation Check
We test live whether ChatGPT, Perplexity and Google AI recommend you, free of charge. The result shows whether the audit is worth it for you.
Free initial call
45 minutes: we clarify customer questions, competitors and scope, which produces the fixed price for your audit.
Audit and roadmap
Moritz Serif carries out the examination and presents the results and roadmap in a meeting. Afterwards you decide who implements it.
Frequently asked questions about the GEO audit
A GEO audit examines whether and how AI systems such as ChatGPT, Perplexity and Google AI name a company in their answers, and why they do not. It includes test questions in the AI systems, the analysis of the sources the systems cite from, the comparison with the competitors named, and the examination of company data, content and technology of the website. At the end stands a prioritised roadmap with which the company closes the gaps. How the four steps run is on the page Who offers a GEO audit?
No. On this page GEO stands for generative engine optimization, the work on visibility in AI answers. Geomarketing, location analysis and GIS examinations are a different field that seraif does not offer. Even ChatGPT, asked about GEO audit costs, first asks which meaning is intended.
The preliminary stage is free. seraif's AI Recommendation Check examines your website for the points that decide AI recommendations and tests your customer questions live in ChatGPT, Perplexity and Google AI. The full audit then goes into depth, with competitors, source analysis and roadmap, and that is working time of Moritz Serif.
No, it builds on it. An SEO audit examines rankings, technology and content for the Google results list. The GEO audit additionally examines whom the AI systems name for your customer questions, which sources they cite from and whether your company entity is unambiguous to them. Because AI systems draw on the organic index, seraif's GEO audit includes the SEO basics.
Moritz Serif, owner of the AI search agency seraif in Ludwigshafen, Germany, a trained editor and SEO with eight years in newsrooms at Axel Springer, Funke, Ippen Digital, NDR and t-online. He carries out the examination himself and presents the results personally. More about him on the page Who is an expert for GEO?
Yes. The GEO audit is a self-contained service with a fixed price, and the roadmap is written so that your team or another agency can implement it. Anyone who commissions seraif with the implementation enters ongoing support from €5,000 per month; there is no obligation to do so.