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AI agency for businesses

seraif is the AI agency of Moritz Serif: consulting, training and implementation for companies that want to use AI without experimenting. GDPR-compliant.

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01Definition

What does an AI agency do?

An AI agency analyses business processes, identifies AI potential and implements it – from strategy to finished automation.

At seraif both come from one source: AI consulting and implementation with AI agents.

Three fields of work

  1. Strategy: Evaluate processes, calculate ROI, create an AI roadmap
  2. Implementation: Introduce GDPR-compliant tools, build automations, develop AI agents
  3. Enablement: Train teams, hand over knowledge, make results measurable
02Services

What does the AI agency seraif offer?

SERVICE 01

AI tool consulting

ChatGPT and co.: the AI tool market is hard to navigate. Together we find applications that fit you. GDPR-compliant.

SERVICE 02

AI strategy consulting

Where does AI pay off in your company? We analyse your processes and develop a strategy that fits your business model.

SERVICE 03

Prompt Engineering

How your staff get the best out of ChatGPT, Copilot and co. – for better results in less time.

SERVICE 04

Automation and AI agents

Answering emails, transferring data, creating reports, coordinating appointments, checking invoices, generating leads – automatically instead of manually.

SERVICE 05

Leads via AI search

ChatGPT, AI summaries and Google's AI Mode are changing search. We make sure your company appears in AI answers.

SERVICE 06

Workshops and training

So that your team not only understands AI but wants to use it. From the managing director to the clerk.

03About seraif

Who is behind the AI agency seraif?

seraif is the AI agency of Moritz Serif, a trained journalist, SEO and NLP coach with stints at Frankfurter Rundschau, Axel Springer, Funke, Ippen Digital, NDR and t-online.

Back in his print traineeship he saw entire newsrooms collapse – the ones that survived had bet on digital early. This experience of leading teams through change is something he brings to every AI project.

About AmazonAxel SpringerBerliner ZeitungFunkeIppen DigitalNDRt-online
Moritz Serif, founder of seraif
MORITZ SERIF · FOUNDER OF SERAIF
04Testimonials

What clients say about working with seraif.

Amazon

“Moritz helped us enormously in optimising our GEO strategy. His knowledge of the news world and his ability to understand our perspective and challenges precisely were outstanding.”

Catalina Geib
Catalina GeibPolicy and Press Comms Manager, Amazon
Stimme Mediengruppe

“Moritz comes from the newsroom, and you can tell in his SEO work. In an SEO audit he showed us where we were giving away traffic potential. He put his finger on the sore spot, and that is exactly what moved us forward, including on Google Discover.”

Markus Merz
Markus MerzHead of Digital / Deputy Editor-in-Chief, Stimme Mediengruppe
05Process

How does the collaboration work?

01

Free initial call

Thirty minutes in which we check whether and where AI makes sense for you.

02

Proposal

You receive a transparent proposal with a clear scope, timeline and costs.

03

Project start with personal support

Consulting and implementation by Moritz Serif – no junior, no freelancer in between.

06Results

What results does the AI agency achieve?

LEVER 01

More revenue

Faster proposals, better leads through AI-assisted analysis, personalised customer communication.

LEVER 02

More time

Automated workflows take over tasks your team used to do by hand – often several hours per week.

LEVER 03

Fewer errors

Standardised processes replace error-prone manual work.

07Investment

How much does an AI agency cost?

Level 0 · Entry

Quick check

free

The status check with a results call: where you stand in AI answers and whom the systems name instead.

Level 1 · Analysis

Deep-dive analysis

€3,500–5,000 one-off

Root-cause analysis and a prioritised roadmap for six months, usable without us.

RECOMMENDED
Level 2 · Retainer

Growth

from €5,000/month

The full chain: AI search, SEO and AI agents. Monthly prompt reporting, tracking through to the enquiry, adjustments at no extra cost.

Level 3 · Enterprise

Market leadership

from €10,000/month

Several markets and brands, approval workflows, compliance documentation for regulated environments. Typical engagements: €10,000 to €20,000/month.

08Why seraif

Why a solo AI agency?

Because you get results faster and pay less. A solo AI agency has no overhead – no project manager, no account team, no internal coordination rounds.

Three advantages

  1. Faster start: No onboarding across several contacts – get started straight away
  2. Lower costs: No agency mark-up for coordination and administration
  3. End-to-end responsibility: One person knows your project from the initial call to handover
09The check in detail

The AI Recommendation Check

  • Instant check of your website: are ChatGPT, Claude, Perplexity, Google AI and Copilot allowed to fetch your content, and do they find answers there?
  • Live test of your buying prompts on ChatGPT, Perplexity, Google AI and Claude
  • Competitor comparison
  • Concrete next steps, prioritised by impact
10FAQ

Frequently asked questions about the AI agency

An AI agency takes on strategy and implementation from one source – from analysis and tool selection to finished automation. AI consulting focuses more on strategy, training and support.

In practice the lines blur – many providers offer both.

Industries with high data volumes and recurring processes benefit most: media, e-commerce, financial services, healthcare and manufacturing.

But service providers, trades businesses and public administration also rely on AI automation.

A single workshop takes half a day to one day. A strategy project with a roadmap needs two to four weeks.

Comprehensive AI rollouts with automation and training have individual durations – depending on company size and complexity.

Yes. AI project work works fully remotely – from process analysis and workshops to implementation.

On-site appointments are possible but not strictly necessary.

The tool selection follows the use case. Currently Claude is the strongest all-rounder – from text work and coding to data analysis. The toolset is complemented by Claude Code, Cowork and OpenClaw for agent-based workflows as well as n8n and Make for automation.

Which tool is used depends on the specific process and the data protection requirements.

An AI strategy pays off from the point where more than one use case has been identified. It prioritises projects by ROI, defines responsibilities and prevents AI initiatives from fizzling out after the pilot project.

Next step

Find out whether ChatGPT recommends you.

Free.

Or request the AI Recommendation Check first?